Crowdfunding Social Media Tips: What Social Media Should I Use?

In this blog, we will be giving you some great crowdfunding social media tips because we know that a well-marketed crowdfunding campaign brings in both a community for your product and also the funds you need to reach the goal that you have set for yourselves. It is crucial to use social media as a leverage in order to use it to your advantage so that you can be successful in crowdfunding.

Crowdfunding and social media are two sides of the same coin. Using social media allows you to understand how well your crowdfunding campaign is being received by potential supporters.

Social networking makes it so that you can understand how you can improve your offering. There are a number of platforms that can be used to promote your campaign online.


Crowdfunding Social Media Tips: What Social Media Should I Use? Facebook?

Facebook is one of the largest social networks as they have been around since 2004 and have built up a large community of around 2 billion active users on their site. The platform allows you to target a large network of people in order to find out if your product is going to be popular with the general population.

The best thing to do when crowdfunding on Facebook is to create a fan page for your campaign. The reason for this is so that you do not rely on just friends and family to support your campaign and so anyone can follow the page to keep up with the latest updates.

On this network, you can also create ads that can target specific profiles as long as you have the email address for the account. You can target Facebook ads to certain criteria such as peoples age, interests, location etc.

If you really know the audience that you are going to be targeting you can use this method of advertising to engage them. Facebook is one of the most cost-effective forms of advertising that you can use for a crowdfunding campaign and helps grow your business as a whole.


Crowdfunding Social Media Tips: Person using Facebook on their mobile next to their laptop.

Crowdfunding Social Media Tips: What Social Media Should I Use? Twitter?

Twitter is another form of social media that has been proven to be effective when launching a crowdfunding campaign. Twitter has over 300 million active users on their platform.

When crowdfunding, Twitter is a social media platform that is worth considering. It enables you as a business owner to keep up to date with your customer base, so they know how the campaign is doing and how the product is developing.

It is also useful for getting feedback from your customers so that you can improve the way your campaign is operating to gain more supporters.

Twitter provides you with the means of livening up your businesses image. Tweeting about the people in your business or even about your brand gives your followers a deeper sense of the business, rather than just them knowing about the type of products or services you provide.

Crowdfunding Social Media Tips: What Social Media Should I Use? Linkedin?

Linkedin is a form of social media that has proven to be very beneficial when it comes to businesses. It provides a way for businesses to increase the presence that they have online and is a great way for you to gain attention for your business.

Linkedin has around 400 million users on their platform, proving that they have a vast network of individuals who can help you reach the crowdfunding goal that you need to reach.

This platform makes it possible for you to network with potential investors who can help you reach the crowdfunding goal that you wish to reach. Keeping your page up to date with all the current news about your business or your campaign can be beneficial to your investors as it lets them be apart of your businesses development from the start.

It is a great place for you to showcase the product you are going to be crowdfunding for and help gain trust between you and your prospects. The recommendations feature is very helpful in this case, and the more recommendations you have from past prospects gives you the opportunity to generate more sales.

Crowdfunding Social Media Tips: A person taking notes on a laptop.

Crowdfunding Social Media Tips: What Social Media Should I Use? Conclusion

Social media plays a vital role in crowdfunding. Through the use of the platforms above they may give you the push that you need in order to run a successful crowdfunding campaign. It helps provide you with the means to broaden your network in order to find potential supporters for your campaign.

Social media marketing has proven effective as in modern times everyone has access to a smartphone in which you can access one of the platforms making digital marketing a staple in today’s world.

Do you need personal advice on how to create your crowdfunding social media marketing plan?

We can help. Drop The Crowdfunding Studio are proud partners of Crowdcube and Indiegogo. We assist ambitious businesses in communicating their ideas, products and services with outstanding crowdfunding video production, campaign design, crowdfunding marketing and crowdfunding PR.

To learn more about us and our services, visit our website:

Or book a free phone workshop today and ask us anything, like how to create a successful crowdfunding campaign or how to accelerate your business from zero to fully funded.