Active Needle Crowdfunding - The Brand

Active Needle have developed an award-winning ultrasonic technology that enhances visibility for medical needles in applications such as biopsy. In addition to its utility in the medical sector, the product can be used in the tattooing industry as well because of its specialised feature of low skin penetration and pain.

Active Needle Crowdfunding - How Drop Supported Them

We had the opportunity to work with Active Needle on their crowdfunding video. Aiming to explain their high-tech product as simply as possible, we demonstrated how the product works through a series of animations.

Active Needle - Their journey on Crowdcube

With an initial target of £250,000, Active Needle faced the second day of their Crowdcube round with almost £58,000 already raised. However, after successfully securing a £100k grant, sponsored by blue chip pharma companies GSK and Astrazeneca, the brand revised its funding target, reducing it to £150,000. With a steady progress, Active Needle reached their target 4 days before the end of their funding round, closing the campaign at 137% overfunded.

 

How Drop Studio can support you

  • Crowdfunding Video Production – From writing creative film ideas and scripts to filming and editing with animation and 3D graphics, we create outstanding videos to assist ambitious businesses in effectively communicating their ideas, products or services. We also produce general video marketing content for businesses looking to raise brand awareness and accelerate their growth.
  • Fundraising Accelerator – Our Fundraising Accelerator gives you all the tools to run a successful fundraising campaign. The Online Course gives you step-by-step instructions and detailed guidance on strategic crowdfunding and campaign planning. You’ll master how to plan and conduct effective campaigns on Crowdcube, Seedrs, Indiegogo, Kickstarter as well as raising funds privately through Angel Investors. We’ll also support your campaign’s content by guiding you on how to create an effective pitch text and helping to optimise your marketing communications.