DNApal Crowdfunding Crowdcube

DNApal Crowdfunding Case Study

Recently, we had the pleasure of working with an exciting brand that’s creating personalised diets, based on one’s DNA. Striving to develop the full scope of their innovative app, our clients - DNApal, successfully raised £53,500 on Crowdcube.

DNApal Crowdfunding - The Brand

With the belief that most health and fitness programs fail because they ignore the fact that we are all unique, DNApal have developed a unique DNA-based approach to personalised diets and training. Their app combines DNA with additional personal data to give precise recommendations on how to improve one’s diet, weight loss, sleep, hormone balance, fitness and more.

DNApal crowdfunding 2

DNApal Crowdfunding - How Drop Supported Them

Firmly standing behind the concept DNApal are aiming to develop, we created their crowdfunding video, educated them about the ins and outs of equity crowdfunding through our in-depth fundraising online course, and supported them with on-going consultations throughout the duration of their campaign.

DNApal - Their journey on Crowdcube  

The DNApal crowdfunding campaign attracted the attention of more than 100 investors and managed to raise £53,500, overfunding by 107%.


How Drop Studio can support you

  • Crowdfunding Video Production – From writing creative film ideas and scripts to filming and editing with animation and 3D graphics, we create outstanding videos to assist ambitious businesses in effectively communicating their ideas, products or services. We also produce general video marketing content for businesses looking to raise brand awareness and accelerate their growth.
  • Fundraising Accelerator – Our Fundraising Accelerator gives you all the tools to run a successful fundraising campaign. The Online Course gives you step-by-step instructions and detailed guidance on strategic crowdfunding and campaign planning. You’ll master how to plan and conduct effective campaigns on Crowdcube, Seedrs, Indiegogo, Kickstarter as well as raising funds privately through Angel Investors. We’ll also support your campaign’s content by guiding you on how to create an effective pitch text and helping to optimise your marketing communications.