Exchange Train Crowdfunding Case Study
A comparison website is a way for people to find the perfect company, product or service without having to do any work. The website gives all of the information for you so you can cut out the hassle of searching. The founders behind Exchange Train have developed a revolutionary and disruptive comparison website that allows property solicitors to bid on potential homemakers’ property needs in a live and dynamic platform. We had a wonderful time creating their crowdfunding video and providing them with the tools they needed to support their campaign on Seedrs. With our help, the Exchange Train crowdfunding campaign successfully surpassed their crowdfunding target of £100,006 overfunding by 118% to £123,900. Here’s their crowdfunding success story.
Exchange Train – The Brand
Comparison websites have revolutionised numerous industries. Exchange Train started with a mission to help people find the best property solicitors for the best price. As one of the most popular property websites with over 10,000 visitors and over 650 quotes generated from launch, Exchange Train keeps its users informed with the most up-to-date property information and listings.
Exchange Train developed a platform to connect property solicitors with potential homebuyers. This comparison website allows homebuyers to choose their property needs live in a dynamic platform. Exchange Train has been actively trading for approximately 3 months and has partnered with a leading UK search company, SearchesUK, assisting in the decrease of transaction times and conveyancing costs.
Exchange Train Crowdfunding – How Drop Studio supported them
Our goal was to highlight the unique aspects of the business and their reason for crowdfunding. We created three film treatments to choose from and went on to write the script for their desired video, plan, film and edit, before the end product was delivered. In the end, we believe that Exchange Train’s final video effectively communicated the entire narrative of the brand. Take a look at their crowdfunding campaign video below.
As part of our Fundraising Accelerator Program, Exchange Train were provided with tools alongside our creative support to help them execute a successful crowdfunding campaign on Seedrs. Through the Fundraising Accelerator Program, they received our Investor Research course,which helped them to grow their network of potential investors in their sector. They also made use of our online crowdfunding course and were provided with a dedicated campaign manager, who guided them throughout this crowdfunding journey.
Exchange Train Crowdfunding – Their journey on Seedrs
Exchange Train hit their crowdfunding target of £100,006 within a few days of launch and raised an impressive £123,900. With 193 investors onboard, Exchange Train had overfunded by 118% as they reached the end of their campaign.
How Drop Studio can support you
Fundraising Accelerator – Our Fundraising Accelerator gives you all the tools to run a successful fundraising campaign and it comprises of 3 key services:
Crowdfunding Video Production (Applicable for Crowdcube/Seedrs, Kickstarter or Indigogo) – From writing creative film ideas and scripts to filming and editing with animation and 3D graphics, we create eye-catching videos to assist ambitious businesses in effectively communicating their ideas, products, or services. We also produce social assets from the video to be used to support your campaign.
Online Course and Campaign Manager (Applicable for Crowdcube/Seedrs, Kickstarter or Indigogo) – The Online Course gives you step-by-step instructions and detailed guidance on strategic crowdfunding and campaign planning. You’ll master how to plan and conduct effective campaigns on Crowdcube, Seedrs, Indiegogo, and Kickstarter as well as raising funds privately through Angel Investors. In addition, you will be assigned a campaign manager who will be on hand to support throughout your campaign and answer any questions you have.
Investor Research – Our Investor Research helps connect you with relevant investors. As a result, our investor research can help you onboard potential investors who may be interested in your campaign.
Pitch Deck – The pitch deck is a crucial document that you will need. We help you formulate the right pitch that has the potential to draw in investors. We ensure that your pitch communicates your mission, vision, and explains your business in a clear and concise way, whether it’s for crowdfunding or private fundraising.