Glowstone Crowdfunding - How Drop Supported Them
We were approached by Glowstone to create the video and supporting assets (social video, images, gifs) for the Kickstarter campaign they were already planning. Aiming to create a fast-paced video that highlights all of the products’ innovative features, our film team broke the shooting schedule down into several small scenes. This created an intense day but the outcome was definitely worth the efforts. Drop worked closely with Glowstone to ensure that every small bit of the video presents the product in harmony with the client’s vision.
Glowstone - Their journey on Kickstarter
After successfully conquering Kickstarter back in 2016 with their unique heated smart mug, the brand launched their second crowdfunding campaign in 2018. Moreover, the latest round was definitely quite an achievement for the British company as they managed to raise half of their target on day 1 and to get successfully funded on day 3. With a steady progress and a peak at day 24, the brand finally closed the Kickstarter round with £66,771 raised.