Vitl Crowdfunding - How Drop Supported Them
Vitl’s chosen crowdfunding platform was Crowdcube. We produced their crowdfunding campaign video, as well as social assets such as short clips, gifs and images to be used throughout their campaign. The video we created had a strong focus on animating the app using 3D graphics to highlight its core features and show how the app is to be used by customers. This project was really interesting to the team, as it gave us insight into how to develop a leading health care brand and the opportunities that can stem from having a successful core product.
Vitl - Their journey on Crowdcube
Vitl had an impressive journey on Crowdcube, after a triumphant private round, which helped them secure £105,630 from 16 investors. Their public Crowdcube page had a steady start as it picked up from the amount raised in the previous round. 22 days after going live, the Vitl crowdfunding campaign became overfunded after a massive jump from £289,160 to £894,000. Finally, the brand ended the campaign with £908,950 raised thanks to the support of 435 investors.